A minisite, typically referred to as a microsite, is a small web site devoted to a particular subject. Most minisites comprise round 5 pages, although a minisite could also be as small as a single webpage or as massive as 20 pages.
Minisites are sometimes associated to bigger web sites. For instance, a sporting items web site might have a number of related minisites. Each of those small web sites can be devoted to a particular associated subject, comparable to trainers, soccer clothes, or hockey tools. The goal of those minisites can be to drive site visitors to the bigger sporting items web site.
While minisites are created for quite a lot of causes, the commonest is e-commerce. For instance, associates usually construct minisites that drive site visitors to massive retailers with a view to generate commissions. Some on-line retailers might even create their very own minisites to broaden their attain. If a writer is ready to get a number of websites ranked extremely in search engines like google, it could end in more site visitors and subsequently more gross sales.
While creating minisites might appear to be a great technique for growing Web site visitors, small web sites with restricted content material usually don’t rank effectively in search engines like google. Therefore, many firms have discovered that it’s more productive so as to add content material to the principle website relatively than unfold it out throughout a number of websites.
NOTE: “Microsite” and “minisite” are sometimes used synonymously. However, a microsite might refer particularly to a minisite that solely accommodates one web page.
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